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| Category |
STRATEGIC PLANNING
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| Abstract |
CONTENTS : THE CONCEPT OF STRATEGY -- GOALS, VALUES, AND PERFORMANCE -- INDUSTRY ANALYSIS : THE FUNDAMENTALS -- FURTHER TOPICS IN INDUSTRY AND COMPETITIVE ANALYSIS -- ANALYZING RESOURCES AND CAPABILITIES -- ORGANIZATION STRUCTURE AND MANAGEMENT SYSTEMS : THE FUNDAMENTALS OF STRATEGY IMPLEMENTATION -- THE SOURCES AND DIMENSIONS OF COMPETITIVE ADVANTAGE -- INDUSTRY EVOLUTION AND STRATEGIC CHANGE -- TECHNOLOGY-BASED INDUSTRIES AND THE MANAGEMENT OF INNOVATION -- COMPETITIVE ADVANTAGE IN MATURE INDUSTRIES -- VERTICAL INTEGRATION AND THE SCOPE OF THE FIRM -- GLOBAL STRATEGY AND THE MULTINATIONAL CORPORATION -- DIVERSIFICATION STRATEGY -- IMPLEMENTING CORPORATE STRATEGY : MANAGING THE MULTIBUSINESS FIRM -- EXTERNAL GROWTH STRATEGIES : MERGERS, ACQUISITIONS, AND ALLIANCES -- CURRENT TRENDS IN STRATEGIC MANAGEMENT.
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| ISBN |
9781119576433
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| Author(s) |
GRANT, ROBERT M., 1948-
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| Credits |
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| Edition |
10TH ED.
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| Year |
2019
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| Publisher |
WILEY & SONS
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| Type |
BOOK
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| Keywords |
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| Language |
English |
| Collation |
XVI, 656 P. ; 26 CM.
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