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Category |
MARKETING
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Abstract |
PROFESSIONAL CERTIFICATE IN MARKETING 2007-2008 : THE OFFICIAL CIM COURSEBOOK: MARKETING IN PRACTICE. THIS ELEMENT OF THE CIM PROGRAMME IS AN INTEGRATED MODULE, NEEDING CANDIDATES TO SEE THE VARIOUS ACTIVITIES AS A COHERENT PLAN RATHER THAN A SET OF UNCOORDINATED ACTIVITIES.
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ISBN |
9780750684330
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Author(s) |
CURTIS, TONY (ANTHONY)
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Credits |
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Edition |
1ST ED.
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Year |
2007
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Publisher |
BUTTERWORTH-HEINEMANN
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Type |
BOOK
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Keywords |
MARKETING
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Language |
English |
Collation |
401 P., 30 CM.
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