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Category

BEHAVIOURAL STUDIES

Abstract CONSUMER BEHAVIOUR, 2ND EDITION IS MORE STUDENTS CENTRED THAN THE COMPETITION , MANIFESTED IN THE USE OF CASES AND EXERCISES TO BE USED IN PARTICIPATIVE AND APPLIED WAYS, REFLECTING THE CLEAR TREND TO WARDS STUDENTS CENTRED AND APPLICATION - BASED MARKETING COURSES.

ISBN 9780470994658
Author(s) FOXALL, G. R. , JAMAL, AHMAD, 1965- , EVANS, MARTIN (MARTIN J.)
Credits
Edition 2ND ED.
Year 2009
Publisher WILLEY
Type BOOK
Keywords CONSUMER BEHAVIOUR
Language English
Collation 560 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
3 Nicosia P 4 Yes A 01/01/1970
1 Nicosia O 5 No A 01/01/1970
1 Limassol L 3 Yes A 01/01/1970
2 Nicosia R 4 Yes A 01/01/1970