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GLOBAL STRATEGIC MANAGEMENT

PHILIPPE LASSERRE

2007

BOOK
Category

STRATEGIC MANAGEMENT

Abstract STRATEGIC MANAGEMENT IS AT THE CORE OF ANY BUSINESS. THE SECOND EDITION OF GLOBAL STRATEGIC MANAGEMENT EMBRACES TRADITIONAL STRATEGIC MANAGEMENT TEACHING, BUT EXTENDS IT TO A WORLD SCALE. IT OFFERS INSIGHT INTO THE IMPACT OF GLOBALIZATION ON BUSINESS ORGANIZATIONS AND INTO HOW MANAGERS COULD AND SHOULD REACT. THE TEXT COMBINES A STRATEGIC AND MANAGERIAL APPROACH TO GLOBAL ISSUES, BLENDING THEORY AND PRACTICAL, EMPIRICAL EXAMPLES TO GREAT EFFECT.

ISBN 9780230008366
Author(s) PHILIPPE LASSERRE
Credits
Edition 2ND ED.
Year 2007
Publisher PALGRAVE MACMILLAN
Type BOOK
Keywords STRATEGIC MANAGEMENT
Language English
Collation 483 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol G 2 No A