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CONSUMER BEHAVIOUR : A EUROPEAN PERSPECTIVE

BAMOSSY, GARY J., 1949- , SOLOMON, MICHAEL R. , HOGG, MARGARET K. , ASKEGAARD, SØREN

2010

BOOK
Category

BEHAVIOURAL STUDIES

Abstract CONSUMER BEHAVIOUR : A EUROPEAN PERSPECTIVE PROVIDES A FULLY COMPREHENSIVE , LIVELY AND ANGEGING INTRODUCTION TO CONSUMER BEHAVIOUR. THE BOOK LINKS CONSUMER BEHAVIOUR THEORY WITH REAL - LIFE PROBLEMS FACED BY PRACTITIONERS.
ISBN 9780273717263
Author(s) BAMOSSY, GARY J., 1949- , SOLOMON, MICHAEL R. , HOGG, MARGARET K. , ASKEGAARD, SØREN
Credits
Edition 4TH ED.
Year 2010
Publisher PRENTICE HALL AND FINANCIAL TIMES
Type BOOK
Keywords CONSUMER BEHAVIOUR
Language English
Collation 700 P., 30 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia M 6 No Available
2 Nicosia M 6 No Available

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