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GLOBAL MARKETING

JOHANSSON, JOHNY K.

2003

BOOK
Category

INTERNATIONAL MARKETING

MARKETING

Abstract GLOBAL MARKETING IS AIMED AT THE EXECUTIVE , THE MBA STUDENT , OR SENIOR UNDERGRADUATE , NONE OF WHOM IS COMPLETELY NEW TO MARKETING OR TO THE GLOBAL ENVIRONMENT.

ISBN 0071195637
Author(s) JOHANSSON, JOHNY K.
Credits
Edition 3RD ED.
Year 2003
Publisher MCGRAW-HILL
Type BOOK
Keywords MARKETING, CULTURE, INTERNATIONAL
Language English
Collation 654 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
2 Nicosia I 5 No A 01/01/1970
2 Limassol J 1 No A 01/01/1970
1 Nicosia I 5 No A 01/01/1970
3 Limassol J 1 No A 26/03/2015
1 Limassol J 1 No A 26/03/2015