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PRINCIPLES OF MARKETING

CUNNINGHAM, PEGGY H. , KOTLER, PHILIP , ARMSTRONG, GARY (GARY M.)

2008

BOOK

Category	MARKETING
Abstract	THIS BOOK WILL GIVE YOU A COMPLETE AND FORMAT INTRODUCTION TO THE BASIC CONCEPTS AND PRACTICES OF TODAY'S MARKETING. IN THIS CHAPTER, WE BEGIN BU DEFINING MARKETING AND THE MARKETING PROCESS.
ISBN	9780132020015
Author(s)	CUNNINGHAM, PEGGY H. , KOTLER, PHILIP , ARMSTRONG, GARY (GARY M.)
Credits
Edition	7TH ED.
Year	2008
Publisher	PEARSON - PRENTICE HALL
Type	BOOK
Keywords	MARKETING
Language	English
Collation	733 P., 30 CM.

Copy No	Library	Stack	Shelf	Is Reference	Status
1	Limassol	I	2	No	Available
1	Nicosia	C	8	No	Available
2	Nicosia	C	8	No	Available
2	Limassol	I	2	No	Available

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