|
| Category |
SALES MANAGEMENT
MANAGEMENT
|
|
| Abstract |
BLENDING SCHOLARSHIP AND IMAGINATIVE WRITING, ASU BUSINESS PROFESSOR KINICKI (OF KREITNER/KINICKI ORGANIZATIONAL BEHAVIOR 7E) AND WRITER WILLIAMS (OF WILLIAMS/SAWYER USING INFORMATION TECHNOLOGY 7E) HAVE CREATED A HIGHLY READABLE INTRODUCTORY MANAGEMENT TEXT WITH A TRULY UNIQUE STUDENT-CENTERED LAYOUT CERTAIN TO BE WELL RECEIVED BY TODAY'S VISUALLY ORIENTED STUDENTS. THE AUTHORS PRESENT ALL BASIC MANAGEMENT CONCEPTS AND PRINCIPLES IN "BITE-SIZE" CHUNKS, 2- TO 6-PAGE SECTIONS TO OPTIMIZE STUDENT LEARNING. THE TEXT EMPHASIZES PRACTICALITY OF INFORMATION PRESENTED AND SUPPORTS BOTH THE INSTRUCTOR AND THE STUDENTS WITH A WEALTH OF CLASSROOM-TESTED RESOURCES.
|
| ISBN |
9780073530192
|
| Author(s) |
BRIAN K. WILLIAMS
,
ANGELO KINICKI
|
| Credits |
|
| Edition |
3RD ED.
|
| Year |
2008
|
| Publisher |
MCGRAW-HILL
|
| Type |
BOOK
|
| Keywords |
SELLING, MANAGEMENT
|
| Language |
English |
| Collation |
557 P., 25 CM.
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|
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