image

CONTEMPORARY STRATEGY ANALYSIS: TEXT AND CASES

GRANT, ROBERT M., 1948-

2010

BOOK
Category

STRATEGIC MANAGEMENT

Abstract CONTEMPORARY STRATEGY ANALYSIS 7TH EDITION BUILDS ON THE STRENGHTS OF PREVIOUS EDITIONS BY INTRODUCING STUDENTS TO THE CORE CONCEPTS AND PRINCIPLES OF STRATEGY. IN THIS MOST ACCESSIBLE STRATEGY TEXT , ROBERT M. GRANT COMBINES CLARITY OF EXPOSITION WITH CONCENTRATION ON THE FUNDAMENTALS OF VALUE CREATION AND AN EMPHASIS ON PARTICALITY. IN THIS SEVENTH EDITION, A GREATER FOCUS ON STRATEGY IMPLEMENTATION REFLECTS THE NEEDS OF FIRMS TO RECONCILE SCALE ECONOMIES WITH ENTERPRENEURIAL FLEXIBILITY, INNOVATION WITH COST EFFICIENCY, AND GLOBALIZATION WITH LOCAL RESPONSIVENESS.

ISBN 9780470747094
Author(s) GRANT, ROBERT M., 1948-
Credits
Edition 7TH ED.
Year 2010
Publisher JHONY WILEY & SONS
Type BOOK
Keywords CONTEMPORARY STRATEGY ANALYSIS
Language English
Collation 926 P., 24 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol G 4 No A 01/01/1970
1 Nicosia B 7 No A 01/01/1970
2 Nicosia B 7 No A 26/06/2013
2 Limassol G 4 No A 26/06/2013
3 Limassol G 4 No A 26/06/2013