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INTRODUCING PUBLIC RELATIONS: THEORY AND PRAACTICE

KEITH BUTTERICK

2011

BOOK
Category

PUBLIC RELATIONS

Abstract INTRODUCING PUBLIC RELATIONS IS YOUR GUIDE TO THE BASICS OF PUBLIC RELATIONS: WHERE IT CAME FROM, WHAT IT MEANS IT MEANS AND WHAT ISSUES THE INDUSTRY FACES TODAY. IT TAKES READERS FROM THE ORIGINS OF PR TO THE LATEST THEORETICAL DEBATES, EXPLAINING ALONG THE WAY THE CHANGES THE DEVELOPMENT OF THE ROLE OF THE PR PRACTITIONER.

ISBN 9788132108931
Author(s) KEITH BUTTERICK
Credits
Edition 1ST ED.
Year 2011
Publisher SAGE
Type BOOK
Keywords PUBLIC RELATIONS
Language English
Collation 228 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
2 Nicosia K 2 No A 01/01/1970
1 Nicosia K 2 No A 25/11/2014