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INTERNET MARKETING : STRATEGY , IMPLEMENTATION AND PRACTICE

RICHARD MAYER , ELLIS-CHADWICK, FIONA , CHAFFEY, DAVE, 1963- , KEVIN JOHNSTON

2009

BOOK
Category

ELECTRONIC MARKETING

Abstract INTERNET MARKETING PROVIDES COMPREHENSIVE , PRACTICAL GUIDANCE ON HOW COMPANIES CAN GET THE MOST OUT OF THE WEB TO MEET THEIR MARKETING GOALS.

ISBN 9780273717409
Author(s) RICHARD MAYER , ELLIS-CHADWICK, FIONA , CHAFFEY, DAVE, 1963- , KEVIN JOHNSTON
Credits
Edition 4TH ED.
Year 2009
Publisher PRENTICE HALL AND FINANCIAL TIMES
Type BOOK
Keywords E MARKETING
Language English
Collation 702 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia R 5 Yes A