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INDUSTRIAL MARKET RESEARCH WORKBOOK

TP PROUT

1973

BOOK
Category

MARKETING

Abstract THIS BOOK IS INTENDED AS A BASIC TEXT ON INDUSTRIAL MARKET RESEARCH. IT WILL GIVE A COMPREHENSIVE PICTURE OF THE SUBKECT WITHOUT INCORPORATING UNNECESSARY COMPLICATIONS OR SOPHISTICATIONS. THIS BOOK IS WRITTEN FOR THE NEWCOMER TO MARKET RESEARCH AND FOR THE MORE EXPERIENCED REASEARCHER.

ISBN 0716101882
Author(s) TP PROUT
Credits
Edition 1ST ED.
Year 1973
Publisher GOWER PUBLISHING LIMITED
Type BOOK
Keywords MARKETING MANAGEMENT
Language English
Collation 213 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia P 3 No A