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BEAT THE COMPETITION: HOW TO USE COMPETITIVE INTELLIGENCE TO DEVELOP WINNING BUSINESS STRATEGIES

GORDON, IAN, 1952 JUNE 19-

1989

BOOK
Category

EXECUTIVE SKILLS

Abstract THIS BOOK PROVIDES THE KEY TO IMPLEMENTING SUCCESSFUL COMPETITIVE INTELLIGENCE IN A COMPANY. UNDERSTAND CURRENT COMPETITORS, DETERMINE FUTURE COMPETITION, LOCATE LEGITIMATE DATA SOURCES, DEVELOP INTEGRATED SYSTEMS TO ANALYZE COMPETITORS, ANTICIPATE COMPETITORS ACTIONS, INITIATE WINNING BUSINESS STRATEGIES.

ISBN 0631159916
Author(s) GORDON, IAN, 1952 JUNE 19-
Credits
Edition 1ST ED.
Year 1989
Publisher BLACKWELL
Type BOOK
Keywords EXECUTIVE SKILLS
Language English
Collation 267 P., 15CM

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia I 6 No A 17/12/2013
1 Limassol O 2 No A 17/12/2013