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Category

MARKETING

Abstract FOUNDATION MARKETING IS AN ESSENTIAL TEXT FOR ENYONE SEEKING A NON- NONSENSE INTRODUCTION TO MARKETING. CLEAR AND EASY TO USE, IT OFFERS PRACTICAL EXAMPLES TO HIGHLIGHT THE BASICS OF MARKETING , INCLUDING ITS STRATEGIC AND INTERNATIONAL DIMENSIONS.

ISBN 0273655329
Author(s) HILL, ELIZABETH, 1960- , O’SULLIVAN, TERRY, 1957-
Credits
Edition 3RD ED.
Year 2004
Publisher PRENTICE HALL AND FINANCIAL TIMES
Type BOOK
Keywords FOUNDATION MARKETING
Language English
Collation 465 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia S 1 Yes A
2 Nicosia R 2 Yes A
3 Nicosia C 7 No A 01/01/1970