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MANAGING MARKETING : MARKETING SUCCESS THROUGHT GOOD MANAGEMENT PRACTICE

JUANITA COCKTON , GRAHAM COOPER , ROGER PALMER

2010

BOOK
Category

MARKETING

Abstract IT IS DESIGNED TO MAKE MARKETERS BOTH MORE EFFECTIVE AND BETTER ABLE TO EXPLAIN THEIR ROLE WITHIN COMPANY CONTEXT.

ISBN 9780750668989
Author(s) JUANITA COCKTON , GRAHAM COOPER , ROGER PALMER
Credits
Edition 1ST ED.
Year 2010
Publisher BUTTERWORTH HEINEMANN
Type BOOK
Keywords MARKETING
Language English
Collation 380 P., 30 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia Q 1 Yes A