|
Category |
MARKETING
|
Abstract |
DEVELOPED TO PROVIDE AN INTERESTING , COMPELING , AND INFORMATIVE WAY TO LEARN THE SOMETIMES DIFFICULT SUBJECT OF MARKET RESEARCH , THIS NEW TEXT USES QUALITY FEATURES TO HELP YOU UNDERSTAND NOT ONLY WHAT MARKETING RESEARCH IS , BUS ALSO HOW TO DO TI.
|
ISBN |
0072837861
|
Author(s) |
COOPER, DONALD R.
,
SCHINDLER, PAMELA S.
|
Credits |
|
Edition |
1ST ED.
|
Year |
2006
|
Publisher |
MCGRAW-HILL COMPANIES
|
Type |
BOOK
|
Keywords |
MARKETING
|
Language |
English |
Collation |
790 P., 30 CM.
|
|