|
Category |
MARKETING
|
Abstract |
YET , MOST SMALL BUSINESS OWNERS HAVE LITTLE OR NO MARKETING BACKGROUND AND ARE INTIMIDATED BY THE THOUGHT OF PUTTING A PLAN TO PAPER. THIS BOOK HAS BEEN DESIGNED TO TAKE THE MYSTERY OUT OF MARKETING. IT PRESENTSS A STEP- BY- STEP FORMAT FOR DEVELOPING YOUR MARKETING PLAN.
|
ISBN |
1574100270
|
Author(s) |
LINDA PINSON
,
JERRY JINNETT
|
Credits |
|
Edition |
3RD ED.
|
Year |
1996
|
Publisher |
UPSTART PUBLISHING COMPANY
|
Type |
BOOK
|
Keywords |
MARKETING
|
Language |
English |
Collation |
166 P., 25 CM.
|
|