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MARKETING PLANS: HOW TO PREPARE THEM, HOW TO USE THEM

MCDONALD, MALCOLM , WILSON, HUGH, 1962-

2011

BOOK
Category

MARKETING PLAN

MARKETING

Abstract NOW IN ITS 7TH ED., MARKETING PLANS IS A HIGHLY RENOWNED INTERNATIONAL BESTSELLER. THE BOOK HAS BEEN THOROUGHLY REVISED, AND EVERY CHAPTER HAS BEEN CAREFULLY UPDATED WITH SPECIAL ATTENTION TO THE

ISBN 9780470669976
Author(s) MCDONALD, MALCOLM , WILSON, HUGH, 1962-
Credits
Edition 7TH ED.
Year 2011
Publisher JOHM WILEY AND SONS
Type BOOK
Keywords MARKETING, MARKETING PLAN,
Language English
Collation 573 P., 24,5 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia A 8 No A
2 Nicosia A 8 No A