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MARKETING MANAGEMENT : ANALYSIS , PLANNING AND CONTROL
KOTLER, PHILIP
1972
BOOK
Category |
MARKETING
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Abstract |
MARKETING MANAGEMENT : ANALYSIS , PLANNING AND CONTROL
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ISBN |
0135573890
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Author(s) |
KOTLER, PHILIP
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Credits |
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Edition |
2ND ED.
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Year |
1972
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Publisher |
PRENTICE-HALL
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Type |
BOOK
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Keywords |
MARKETING
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Language |
English |
Collation |
882 P., 25 CM.
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