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CRAFTING AND EXECUTING STRATEGY: THE QUEST FOR COMPETITIVE ADVANTAGE: CONCEPTS AND CASES

GAMBLE, JOHN (JOHN E.) , STRICKLAND, A. J. (ALONZO J.) , THOMPSON, ARTHUR A., 1940-

2010

BOOK
Category

STRATEGIC MANAGEMENT

Abstract OVERVIEW: THOMPSON, STRICKLAND AND GAMBLES', CRAFTING AND EXECUTING STRATEGY, PRESENTS THE LATEST RESEARCH FINDINGS FROM THE LITERATURE AND CUTTING-EDGE STRATEGIC PRACTICES OF COMPANIES HAVE BEEN INCORPORATED TO KEEP STEP WITH BOTH THEORY AND PRACTICE. THE CHAPTER CONTENT CONTINUES TO BE SOLIDLY MAINSTREAM AND BALANCED, MIRRORING BOTH THE BEST ACADEMIC THINKING AND THE PRAGMATISM OF REAL-WORLD STRATEGIC MANAGEMENT. KNOWN FOR ITS CASES AND TEACHING NOTES, CRAFTING AND EXECUTING STRATEGY, 16E PROVIDES AN UNPARALLELED CASE LINE UP. (1) 28 OF THE 31 CASES ARE NEW TO THIS EDITION, (2) THE SELECTION OF CASES IS DIVERSE, TIMELY, AND THOUGHTFULLY-CRAFTED AND COMPLEMENTS THE TEXT PRESENTATION PUSHING STUDENTS TO APPLY THE CONCEPTS AND ANALYTICAL TOOLS THEY HAVE READ ABOUT. (3) MANY CASES INVOLVE HIGH-PROFILE COMPANIES. (4) AND THERE'S A COMPREHENSIVE PACKAGE OF SUPPORT MATERIALS THAT ARE A BREEZE TO USE, HIGHLY EFFECTIVE, AND FLEXIBLE ENOUGH TO FIT MOST ANY COURSE DESIGN.

ISBN 9780070182608
Author(s) GAMBLE, JOHN (JOHN E.) , STRICKLAND, A. J. (ALONZO J.) , THOMPSON, ARTHUR A., 1940-
Credits
Edition 7TH ED.
Year 2010
Publisher McGRAW-HILL INTERNATIONAL EDITIONS
Type BOOK
Keywords STRATEGIC MANAGEMENT
Language English
Collation 413 P., 30CM

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
2 Limassol G 3 No A
1 Limassol G 3 No A 01/01/1970