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STRATEGIC MANAGEMENT: CONCEPTS

DAVID, FRED R.

2007

BOOK
Category

STRATEGIC MANAGEMENT

Abstract FEATURING A MODEL THAT IS WIDELY USED FOR STRATEGIC PLANNING AMONG CONSULTANTS AND COMPANIES WORLDWIDE, THIS CURRENT, WELL-WRITTEN BOOK OFFERS A PRACTITIONER-ORIENTED PERSPECTIVE, MEETS ALL AACSB GUIDELINES, AND FOCUSES ON SKILL-BUILDING IN ALL MAJOR AREAS OF STRATEGY FORMATION, IMPLEMENTATION, AND EVALUATION. GLOBAL, NATURAL ENVIRONMENT AND E-COMMERCE THEMES ARE EVIDENT THROUGHOUT THE BOOK WHICH ALSO CONTAINS 46 EXPERIENTIAL EXERCISES. A FIVE-PART ORGANIZATION INCLUDES AN OVERVIEW OF STRATEGIC MANAGEMENT; COVERAGE OF STRATEGIC FORMULATION, IMPLEMENTATION, AND EVALUATION; AND A STRATEGIC MANAGEMENT CASE ANALYSIS. FOR CONSULTANTS AND OTHER STRATEGIC PLANNERS.

ISBN 0131869558
Author(s) DAVID, FRED R.
Credits
Edition 11TH ED.
Year 2007
Publisher PEARSON , PRENTICE HALL
Type BOOK
Keywords STRATEGIC MANAGEMENT
Language English
Collation 384 P., 30CM

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol G 6 No A 01/01/1970
1 Nicosia B 7 No A 01/01/1970