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A CLOSER LOOK AT DIGITAL MARKETING, IT’ S TRENDS WITHIN THE CYPRUS HOTEL INDUSTRY AND THEIR IMPACT ON AMATHUS BEACH HOTEL LIMASSOL’ S MARKETING STRATEGY

ANGELINA KOFTOUN

2014

DISSERTATION
Category

DISSERTATION

DIGITAL MARKETING

Abstract THIS PAPER EXAMINES THE IMPACT THAT THE RECENT TRAVEL CONSUMER BEHAVIOR CHANGES DUE TO DIGITAL TRENDS HAVE HAD ON THE HOTEL INDUSTRY OF CYPRUS AND MORE SPECIFICALLY IT’S IMPACT ON THE AMATHUS BEACH HOTEL LIMASSOL

ISBN 000000020749
Author(s) ANGELINA KOFTOUN
Credits
Edition
Year 2014
Publisher
Type DISSERTATION
Keywords UWL- BA (HONOURS) BUSINESS STUDIES WITH MARKETING
Language Deutsch
Collation

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol C 10 No A