|
Category |
INTERNATIONAL BUSINESS
|
Abstract |
STUDENTS, FACULTY, AND MANAGERS PRAISE THIS BOOK FOR ITS COMPELLING BALANCE BETWEEN RIGOROUS, AUTHORITATIVE THEORY AND MEANINGFUL PRACTICE WITHIN THE CONTEXT OF A FRESH, CURRENT ANALYSIS OF THE INTERNATIONAL BUSINESS ENVIRONMENT. INDEED, THIS BOOK NOT ONLY DESCRIBES THE IDEAS OF INTERNATIONAL BUSINESS BUT ALSO USES CONTEMPORARY EXAMPLES, SENARIOS, AND CASES TO MAKE SENSE OF WHAT MANAGERS DO AND SHOULD DO.
|
ISBN |
9780273756002
|
Author(s) |
DANIELS, JOHN D.
,
SULLIVAN, DANIEL P.
,
LEE H. RADEBAUGH
|
Credits |
|
Edition |
13TH ED.
|
Year |
2011
|
Publisher |
PEARSON
|
Type |
BOOK
|
Keywords |
INTERNATIONAL BUSINESS
|
Language |
English |
Collation |
882 P., 25 CM.
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|