image

STRATEGIC MANAGEMENT : PLANNING FOR DOMESTIC & GLOBAL COMPETITION

ROBINSON, RICHARD B. (RICHARD BRADEN), 1947- , PEARCE, JOHN A.

2013

BOOK
Category

STRATEGIC PLANNING

Abstract • OVERVIEW OF STRATEGIC MANAGEMENT -- STRATEGIC MANAGEMENT -- STRATEGY FORMULATION -- COMPANY MISSION -- CORPORATE SOCIAL RESPONSIBILITY AND BUSINESS ETHICS -- THE EXTERNAL ENVIRONMENT -- THE GLOBAL ENVIRONMENT -- INTERNAL ANALYSIS -- LONG-TERM OBJECTIVES AND STRATEGIES -- BUSINESS STRATEGY -- MULTIBUSINESS STRATEGY -- STRATEGY IMPLEMENTATION, CONTROL, AND INNOVATION -- IMPLEMENTATION -- ORGANIZATIONAL STRUCTURE -- LEADERSHIP AND CULTURE -- STRATEGIC CONTROL -- INNOVATION AND ENTREPRENEURSHIP -- CASES -- GUIDE TO STRATEGIC MANAGEMENT CASE ANALYSIS -- GLOSSARY G-1 -- PHOTO CREDITS P-1 -- NAME INDEX I-1 -- SUBJECT INDEX I-9 -- CASE STUDY INDEX I-19.

ISBN 9780071326391
Author(s) ROBINSON, RICHARD B. (RICHARD BRADEN), 1947- , PEARCE, JOHN A.
Credits
Edition 13 ED
Year 2013
Publisher MCGRAW-HILL
Type BOOK
Keywords
Language English
Collation XXI, 434 P. ILL. 26 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia O 1 Yes A 26/06/2019