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INTRODUCTION TO INTERNATIONAL BUSINESS

BLACK, GEOFF , STUART WALL , REES, BRONWEN

2001

BOOK
Category

INTERNATIONAL BUSINESS

Abstract INTERNATIONAL BUSINESS IS TRULY A COMPREHENSIVE AND GLOBAL INTRODUCTION TO THE SUBJECT. WRITTEN IN SCHOLARLY YET ACCESSIBLE WRITING STYLE, THIS TEXT IS HIGHLY APPLIED TO THE ISSUES AND PROBLEMS FACING CORPORATE DECISION MAKERS IN INTERNATIONAL BUSINESS. THE BOOK HAS BEEN STRUCTURED WITH READER-ACCESSIBILITY FIRMLY IN MIND: EACH CHAPTER FEATURES A SUMMARY OF KEY CONCEPTS AND SELF-TEST QUESTIONS, AS WELL AS GUIDANCE FOR FURTHER STUDY AND REFERENCES. A CORE MODULAR TEXT FOR UNDERGRADUATE COURSES ON INTERNATIONAL BUSINESS. ALSO APPROPRIATE AS A SUPPLEMENTARY READING ON EQUIVALENT COURSES IN EUROPE AND ON MBA PROGRAMMES.

ISBN 0582414555
Author(s) BLACK, GEOFF , STUART WALL , REES, BRONWEN
Credits
Edition 1ST ED.
Year 2001
Publisher PEARSON EDUCATION
Type BOOK
Keywords INTERNATIONAL BUSINESS
Language English
Collation 362 P., 25 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol E 11 No A 26/03/2015
2 Limassol E 11 No A 26/03/2015