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STRATEGIC MANAGEMENT FOR TRAVEL AND TOURISM

NIGEL EVANS

2003

BOOK
Category

STRATEGIC MANAGEMENT

Abstract STRATEGIC MANAGEMENT FOR TRAVEL AND TOURISM IS THE MUST-HAVE TEXT FOR THOSE STUDYING TRAVEL AND TOURISM. IT BRINGS THEORY TO LIFE BY USING INDUSTRY-BASED CASE STUDIES, AND IN DOING SO, "SPEAKS THE LANGUAGE" OF THE TRAVEL AND TOURISM STUDENT. IT IS A WELL-ROUNDED BOOK, IDEAL FOR ALL UNDERGRADUATE AND POSTGRADUATE STUDENTS FOCUSING ON STRATEGY IN TRAVEL AND TOURISM.

ISBN 0750648546
Author(s) NIGEL EVANS
Credits
Edition 1ST ED.
Year 2003
Publisher ELSEVIER BUTTERWORTH HEINEMANN
Type BOOK
Keywords STRATEGIC MANAGEMENT
Language English
Collation 412 P., 20 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol G 1 No A 16/04/2021