|
Category |
ECONOMICS
|
Abstract |
BUSINESS ECONOMICS BUILDS ON THE AUTHORITY, CLARITY AND REAL- WORLD RELEVANCE OF ECONOMICS BY GREGORY MAKWIN AND MARK TAYLOR (TWO OF THE WORLD'S LEADING ECONOMISTS) TO CREATE AN INTRODUCTORY ECONOMICS TEXTBOOK FULLY FOCUSED ON THE CURRICULUM AND PEDAGOGICAL NEEDS OF BUSINESS ECONOMICS STUDENTS. BUSINESS ECONOMICS HAS A SUPERB LOGICAL STRUCTURE. THE CLASSIC TEN PRINCIPLES APPROACH TO ECONOMICS IS RETAINED AND RIGHT AT THE OUTSET THE TEXT CONSIDERS THE BUSINESS ENVIRONMENT SO IMMEDIATELY ESTABLISHING THE BOOK'S BUSINESS FOCUS.
|
ISBN |
9781408069813
|
Author(s) |
TAYLOR, MARK P., 1958-
,
MANKIW, N. GREGORY
,
ASHWIN, ANDREW
|
Credits |
|
Edition |
1ST ED.
|
Year |
2013
|
Publisher |
CENGAGE LEARNING
|
Type |
BOOK
|
Keywords |
ECONOMICS
|
Language |
English |
Collation |
560 P., 25 CM.
|
|