image

STRATEGIC MARKETING MANAGEMENT

CHERNEV, ALEXANDER

2018

BOOK
Category

MARKETING MANAGEMENT STRATEGIES

Abstract

This book has benefited from the wisdom of many of my current and former colleagues at the Kellogg School of Management at Northwestern University.

ISBN 9781936572502
Author(s) CHERNEV, ALEXANDER
Credits
Edition 9TH
Year 2018
Publisher
Type BOOK
Keywords
Language English
Collation 287P, 24CM

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Nicosia P 2 Yes A 16/08/2020
1 Limassol N 2 Yes A 16/03/2020
2 Limassol I 6 No A 01/01/1970