STRATEGIC PLANNING

CONTENTS:

CHAPTER 1: STRATEGY: THEORY AND PRACTICE - AN INTRODUCTION

CHAPTER 2: STRATEGY, COMPETITIVE FORCES AND POSITIONING

CHAPTER 3: STRATEGY, RESOURCES AND CAPABILITIES

CHAPTER 4: STRATEGY AND INNOVATION

CHAPTER 5: STRATEGY: MAKE OR BUY?

CHAPTER 6: STRATEGY AND ALLIANCES

CHAPTER 7: STRATEGY: GOING GLOBAL

CHAPTER 8: STRATEGY AND CORPORATE GOVERNANCE

CHAPTER 9: STRATEGY PROCESSES

CHAPTER 10: STRATEGY PRACTICE

CHAPTER 11: STRATEGY AND ORGANIZATIONAL POLITICS

CHAPTER 12: STRATEGY AND STRATEGIC CHANGE

CHAPTER 13: STRATEGY RECONSIDERED