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STRATEGIC MANAGEMENT: CONCEPTS AND CASES: A COMPETITIVE ADVANTAGE APPROACH / FRED R. DAVID, FOREST R. DAVID

DAVID, FRED R. , DAVID, FOREST R.

2017

BOOK
Category

STRATEGIC PLANNING

STRATEGIC PLANNING--CASE STUDIES

Abstract

CONTENTS

1. STRATEGIC MANAGEMENT ESSENTIALS 

THE COHESION CASE: NESTLÉ S.A, 2016

2. OUTSIDE-USA STRATEGIC PLANNING

3. ETHICS, SOCIAL RESPONSIBILITY, AND SUSTAINABILITY

4. TYPES OF STRATEGIES

5. VISION AND MISSION ANALYSIS

6. THE INTERNAL AUDIT

7. THE EXTERNAL AUDIT

8. STRATEGY GENERATION AND SELECTION

9. STRATEGY IMPLEMENTATION

10. STRATEGY EXECUTION

11. STRATEGY MONITORING

 

APPENDIX GUIDELINES FOR CASE ANALYSIS


ISBN 9781292148496
Author(s) DAVID, FRED R. , DAVID, FOREST R.
Credits
Edition 16TH ED.
Year 2017
Publisher PEARSON
Type BOOK
Keywords
Language English
Collation 680 P. : ILL. ; 28 CM.

Availability and Location Reserve

Copy No Library Stack Shelf Is Reference Status Return Date
1 Limassol L 5 Yes A
2 Limassol G 6 No A