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COMMUNICATING GLOBALLY : AN INTEGRATED APPROACH

BOOK
1ST ED., 2000

COMMUNICATION IN MARKETING

2 (Copies)

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ESSENTIALS OF CORPORATE COMMUNICATION : IMPLEMENTING PRACTICES FOR EFFECTIVE REPUTATION MANAGEMENT

BOOK
2ND INDIAN, 2011

COMMUNICATION IN MARKETING

3 (Copies)

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ESSENTIALS OF MARKETING COMMUNICATIONS

BOOK
1ST ED., 2011

COMMUNICATION IN MARKETING

1 (Copies)

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IMPACT OF NEW MEDIA ON BRAND DELIVERY; THE FUTURE OF FACEBOOK

DISSERTATION
, 2015

COMMUNICATION IN MARKETING

FACEBOOK

MARKETING

BRANDING

INTERNET

1 (Copies)

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INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATIONS

BOOK
3RD ED., 2007

COMMUNICATION IN MARKETING

2 (Copies)

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INTEGRATED ADVERTISING, PROMOTION, AND MARKETING COMMUNICATIONS

BOOK
2ND ED., 2004

COMMUNICATION IN MARKETING

2 (Copies)

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INTEGRATED MARKETING COMMUNICATION : CREATIVE STRATEGY FROM IDEA TO IMPLEMENTATION / ROBYN BLAKEMAN

BOOK
3RD ED., 2018

COMMUNICATION IN MARKETING

4 (Copies)

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INTEGRATED MARKETING COMMUNICATIONS: A STRATEGIC APPROACH

BOOK
1ST ED., 2001

COMMUNICATION IN MARKETING

4 (Copies)

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INTEGRATED MARKETING COMMUNICATIONS: STRATEGIC PLANNING PERSPECTIVES

BOOK
2ND ED., 2008

COMMUNICATION IN MARKETING

MARKETING RESEARCH

9 (Copies)

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MARKETING COMMUNICATIONS

BOOK
1ST ED., 2007

COMMUNICATION IN MARKETING

2 (Copies)

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MARKETING COMMUNICATIONS

BOOK
2ND ED., 2015

COMMUNICATION IN MARKETING

MARKETING

2 (Copies)

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MARKETING COMMUNICATIONS

BOOK
1ST ED. , 2015

ADVERTISING

COMMUNICATION IN MARKETING

4 (Copies)

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MARKETING COMMUNICATIONS : A BRAND NARRATIVE APPROACH

BOOK
1ST ED., 2010

COMMUNICATION IN MARKETING

3 (Copies)

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MARKETING COMMUNICATIONS: A EUROPEAN PERSPECTIVE

BOOK
5TH ED., 2013

COMMUNICATION IN MARKETING

MARKETING

3 (Copies)

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MARKETING COMMUNICATIONS: BRANDS, EXPERIENCES AND PARTICIPATION

BOOK
6TH ED., 2013

COMMUNICATION IN MARKETING

5 (Copies)

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MARKETING COMMUNICATIONS: CONTEXTS, STRATEGIES, AND APPLICATIONS

BOOK
3RD ED., 2002

COMMUNICATION IN MARKETING

2 (Copies)

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MARKETING COMMUNICATIONS: DISCOVERY, CREATION AND CONVERSATIONS

BOOK
7TH ED., 2016

COMMUNICATION IN MARKETING

MARKETING

4 (Copies)

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MARKETING COMMUNICATIONS: INTERACTIVITY, COMMUNITIES AND CONTENT

BOOK
5TH ED., 2009

COMMUNICATION IN MARKETING

4 (Copies)

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NICHE ENVY: MARKETING DISCRIMINATION IN THE DIGITAL AGE

BOOK
1ST ED., 2006

COMMUNICATION IN MARKETING

1 (Copies)

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PROMOTION AND INTEGRATED MARKETING COMMUNICATION

BOOK
1ST ED., 2002

COMMUNICATION IN MARKETING

2 (Copies)

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SYSTEMIC ACTION RESEARCH: A STRATEGY FOR WHOLE SYSTEM CHANGE

BOOK
1ST ED., 2007

COMMUNICATION IN MARKETING

1 (Copies)

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THE FUNDAMENTALS OF CORPORATE COMMUNICATIONS

BOOK
1ST ED., 2000

COMMUNICATION IN MARKETING

1 (Copies)

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THE NEW MARKETING CONVERSATIONS : CREATING AND STRENGTHENING RELATIONSHIPS BETWEEN BUYERS AND SELLERS

BOOK
1ST ED., 2005

COMMUNICATION IN MARKETING

2 (Copies)