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COMMUNICATION AND INTERPERSONAL RELATIONS: TEXTS AND CASES

BOOK
1ST ED., 1986

MARKETING COMMUNICATION & PR

MANAGEMENT

1 (Copies)

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CREATIVITY IN PUBLIC RELATIONS

BOOK
2ND ED, 2001

MARKETING COMMUNICATION & PR

1 (Copies)

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ENGAGING PUBLIC RELATIONS : A CREATIVE PLANNING APPROACH

BOOK
2ND ED., 2009

MARKETING COMMUNICATION & PR

6 (Copies)

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EXPLOITING CRM CONNECTING WITH CUSTOMERS

BOOK
1ST ED., 2002

MARKETING COMMUNICATION & PR

1 (Copies)

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INTEGRATED ADVERTISING, PROMOTION, AND MARKETING COMMUNICATIONS

BOOK
4TH GL. ED, 2010

MARKETING COMMUNICATION & PR

4 (Copies)

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INTEGRATED RETAIL MARKETING COMMUNICATION

BOOK
1ST ED., 2013

MARKETING COMMUNICATION & PR

1 (Copies)

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MANAGEMENT COMMUNICATION : PRINCIPLES AND PRACTICE

BOOK
2ND ED, 2005

MARKETING COMMUNICATION & PR

2 (Copies)

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MARKETING CAMPAIGNS

BOOK
1ST ED., 1998

MARKETING COMMUNICATION & PR

1 (Copies)

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MARKETING COMMUNICATION : NEW APPROACHES, TECHNOLOGIES, AND STYLES

BOOK
1ST ED., 2005

MARKETING COMMUNICATION & PR

1 (Copies)

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MARKETING COMMUNICATION: INTEGRATING ONLINE AND OFFLINE, CUSTOMER ENGAGEMENT AND DIGITAL TECHNOLOGIES

BOOK
7th, 2020

MARKETING COMMUNICATION & PR

2 (Copies)

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MARKETING COMMUNICATIONS INDUSTRY : ENTREPRENEURIAL CASE STUDIES

BOOK
1ST ED., 2008

MARKETING COMMUNICATION & PR

2 (Copies)

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MARKETING COMMUNICATIONS: AN INTEGRATED APPROACH

BOOK
4TH ED., 2004

MARKETING

MARKETING COMMUNICATION & PR

8 (Copies)

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MARKETING COMMUNICATIONS: OFFLINE AND ONLINE INTEGRATION, ENGAGEMENT AND ANALYTICS

BOOK
6TH, 2016

MARKETING COMMUNICATION & PR

4 (Copies)

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ORGANISATIONAL BEHAVIOUR: INDIVIDUALS , GROUPS, AND THE ORGANISATION

BOOK
1ST ED., 1999

MARKETING COMMUNICATION & PR

1 (Copies)

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PUBLIC RELATIONS

BOOK
1ST ED., 2001

MARKETING COMMUNICATION & PR

1 (Copies)

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PUBLIC RELATIONS

BOOK
3RD ED., 1980

MARKETING COMMUNICATION & PR

PUBLIC RELATIONS

1 (Copies)

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PUBLIC RELATIONS CASES

BOOK
8TH ED., 2010

MARKETING COMMUNICATION & PR

6 (Copies)

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PUBLIC RELATIONS CASES

BOOK
6TH ED., 2004

MARKETING COMMUNICATION & PR

2 (Copies)

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PUBLIC RELATIONS CASES : INTERNATIONAL PERSPECTIVES

INTERNATIONAL PERSPECTIVES
1ST ED., 2002

EXECUTIVE SKILLS

MARKETING COMMUNICATION & PR

4 (Copies)

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PUBLIC RELATIONS FOR THE NEW EUROPE

BOOK
1ST ED., 2008

MARKETING COMMUNICATION & PR

4 (Copies)

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PUBLIC RELATIONS: CREATING AN IMAGE

BOOK
1ST ED., 2006

INTERNATIONAL MARKETING

MARKETING COMMUNICATION & PR

4 (Copies)

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PUBLIC RELATIONS: THE PROFESSION AND THE PRACTICE

BOOK
2ND ED., 2007

MARKETING COMMUNICATION & PR

PUBLIC RELATIONS

12 (Copies)

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THE PRACTICE OF PUBLIC RELATIONS

BOOK
8TH ED., 2001

MARKETING COMMUNICATION & PR

1 (Copies)

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THE PRACTICE OF PUBLIC RELATIONS

BOOK
10TH ED., 2007

MARKETING COMMUNICATION & PR

4 (Copies)

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THE PRACTICE OF PUBLIC RELATIONS

BOOK
10TH ED. , 2007

MARKETING COMMUNICATION & PR

1 (Copies)